steps to do Shopify SEO to increase sales and rankings

1. Choose the right keywords. The first step to SEO is to choose the right keywords. These are the words and phrases that people are likely to use when searching for products like yours. You can use a keyword research tool to help you find the right keywords.
2. Use relevant keywords throughout your website. Once you’ve chosen your keywords, you need to use them throughout your website. This includes your product pages, blog posts, and even your website’s title and meta descriptions.
3. Optimize your product pages. Your product pages are the most important pages on your website for SEO. Make sure to include the right keywords in your product titles, descriptions, and images. You should also create unique product descriptions that highlight the benefits of your products.
4. Create high-quality content. In addition to optimizing your product pages, you should also create high-quality content on your website. This could include blog posts, articles, or even videos. This content will help you attract visitors to your website and improve your SEO.
5. Build backlinks. Backlinks are links from other websites to your website. These links help to improve your website’s authority in the eyes of search engines. You can build backlinks by guest blogging, participating in forums, or submitting your website to directories.
6. Track your results. It’s important to track your SEO results so that you can see what’s working and what’s not. You can use a variety of tools to track your SEO, such as Google Analytics and SEMrush.

By following these steps, you can improve your Shopify SEO and increase your sales and rankings.

Here are some additional tips for Shopify SEO:

• Use a consistent keyword strategy. Make sure to use the same keywords throughout your website. This will help search engines understand what your website is about.
• Keep your website up-to-date. Search engines love fresh content, so make sure to update your website with new content on a regular basis.
• Use social media. Social media can be a great way to promote your website and attract visitors. Make sure to share your content on social media and encourage your followers to share it as well.
• Be patient. SEO takes time. Don’t expect to see results overnight. Just keep working at it and you’ll eventually see your website start to rank higher in SERPs.